news
  •   We have actually been working a lot recently, but things have been moving at pandemic speed. S..o..o..o....s..l..o..w.  We have been trying to ...
  • Semiosis is a musician / DJ / video creator team made up of Shinji Wakasa, and Ryo Takahashi. Normal collaborated with them to create a video in...
  • My brand, Normal Timepieces, is based in Tokyo. I have chosen to live in Japan for the past 34 years, because as a designer, I have always foun...
  • Kayo is an amazing nail artist who works extensively in Japan, and sometimes abroad for the past 15 years. For the launch of our Hibi watch coll...
  • Meet our watch dog. (Pun intended? You decide.) I know that this is the Normal “People” second installment, but we think it is acceptable to s...
  • Normal is introducing our amazing new digital watch, Tokiji. This improved version is a natural progression from our original Digital Grande. Y...
  • David Ericsson is the founder / designer of Void Watches. We have known him for many years, as our watch brands have nearly parallel histories....
  • If you are in Tokyo this October 16~22, please stop by our corner of the new DESIGNART event taking place at Cibone Aoyama. We will be introducin...
  • Our latest watch design was just launched at the Design Junction exhibition during the London Design Festival. Hibi embodies our sense of innovat...
  • Ross McBride is the director for an exhibition by our distributor in Japan under the umbrella brand, POS+. We are in good company with Bulbul, ...
  • Our lovely new EN-M009 Extra Normal watch is very much like a model from our original range: the EN-M003. That was discontinued a few years a...
  • Over time, we would like to introduce you to people that have helped Normal out in different ways of the the years. With the launch of our new...